For sports fans far and wide
As sport becomes big business we are hearing the term Brand bandied about a great deal more. If it is not a player’s brand then it’s a team’s or a National Association’s. It would appear of late that we have
Sadly for Perth Glory the 2017/18 season has been a disappointing one. They failed to make the finals, which is a massive blow when only four teams in the league miss out on being a part of the end of
We all know that marketers are the masters of changing facts to sell a product. There has been an advertisement airing featuring four of the Socceroos promoting the A-League sponsor and the league itself. The name of the advertisement and
Yesterday’s post caused quite a stir, when we looked at the dwindling fans going through the turnstiles at Perth Glory games. (Fans Continue to Stay Away). I have been accused of going on a witch-hunt and pushing a personal agenda;
