The Selection Policy
Sport is loved by many the world over. Yet how many people really know the sport they love? They may know individual teams, players or statistics and results from years gone by, but how many know how the sport is
The Club v Country Conundrum.
They say if you wait long enough everything changes. It was back in the early 2000’s that a meeting took place between the then coach of the Socceroos Frank Farina and coach of the Kookaburras Barry Dancer to look at
Going Down A Separate Path
Last week was in some ways a red letter day for football in Australia, as not only was the exisiting National Club Identity Policy introduced by the Football Federation of Australia (FFA) canned, but the the National body admitted that
Time To Toughen Up?
In recent months there have been a number of coaches around the world who have come under the microscope for their methods, and in nearly every case it has been played out in public, and been very ugly. In the
Investing in the Brand Rather Than the Sport
Today in sport your “Brand” is everything. In many cases the “brand” is bigger than the team. (Podcast #52 – Battle of the Brands) The team is made up of the players that represent the club and they go out
