Committed to Development, Or Rolling the Dice?

Some sports do it very well, others don’t. Some have seen the influence of money and ego become a major problem, while others have managed to ensure that they appoint the right people who have a passion for the right outcomes, and are not seeking the limelight. This is the area of youth development.

At the present time there are adverts in abundance inviting young Western Australians to come and trial for a place at a National Premier League Club, in one of any number of teams categorised by age. In most cases parents and children will flock to these trials hoping that they will be selected, and the child will be on the ‘development pathway.’ Others will be hoping that they will getter a better opportunity than at their previous club. The child is often not consulted.

These annual trials are becoming a concern to many for a number of reasons.

The first question that has to be asked is since the NPL was introduced how many players has each club seen progress to their first team? How many from the A-League club’s NPL sides across the country have earned A-League contracts? (Not counting the coaches sons!) In fact how many clubs have many of these players played for before they have turned 18?

These are very valid questions and parents should be looking at this before taking their child to these trials. For just as there are players desperate to make it to the top, there are also coaches desperate to make it to the top. Coaches who will put their own position ahead of those they are coaching. Which surely goes against the grain if you are a development coach?

The development of young players has to go well beyond results on the pitch. This is something that some of the Academies in England are only now beginning to realise. There have been too many coaches and clubs ‘selling the dream,’ but as everyone knows very, very few will have the opportunity to live that dream.

Regrettably it has been found that many of the young players in the UK who are part of an academy it is the parents who are the ones puffing out their chest. Taking pride in telling everyone that their child has been signed up with an academy. A similar situation to some degree exists here in Australia with some clubs youth teams, especially those linked to the A-League clubs. Yet few parents and few players realise that the work is only just about to start on the pitch, and often the problems away from the pitch are also just about to start.

How many coaches genuinely look at the welfare of the child they are coaching? How many find out what their weekly schedule looks like before they admit them into their football program? How far are they having to travel to training, when do they do their homework, what other commitments do they have in their lives, and how does the child feel about those commitments?

There is in the UK a restriction that young players must live within a certain radius of the club they are playing for. The word is that the age-limit on this may well be lowered even further to protect the child. This was put in place initially to protect children from having to travel long distances each night for training. Maybe there is an argument for the youth of Australia that this should also be the case. This would allow young children to play with their friends, their school, and grow to love the game, and also develop naturally as a player away from the scrutiny of coaches looking to find the next superstar. Maybe the clubs could set up satellite training centres, so they go to the kids rather than the other way around. This would certainly indicate which clubs were serious about their youth development.

Of course every club believes that they are going to uncover the next Harry Kewell, Mark Viduka, or Mark Schwarzer. However finding the next superstar is very, very rare, especially via the trial method of recruitment. Usually star players are spotted playing. As one experienced development coach in the UK, Tony McCool has been quoted as saying in Michael Calvin’s “No Hunger in Paradise, “I never comment until a boy is two weeks into his trial. He’s a bag of nerves. He needs to settle in, deal with the pressure of knowing no one. Let him make a load of mistakes and then, after he has trained six to ten times, I’ll let you know.” Which makes perfect sense. How many of the local trials run for six weeks or more and how many sessions are there in the six weeks? How many actual games do the children play? After all, there will always be those who hate training drills but excel in a game.

Of course ultimately it is not about finding that next superstar, it is about developing players to be the best that they can be, and hopefully have them fall in love with the game, no matter how cruel it can be in terms of your own personal aspirations and also by way of results. That in itself is a skill.

Sport is a business now, and there are good businesses and bad. Money has tarnished the game, especially with parents receiving incentives to have their talented child sign with certain clubs. That is far more predominant in Europe, but it is not unheard of here in Australia. The one question that the NPL clubs need to be asking is how much these development programs are costing, and whether they are in fact getting a return on investment. With players not being tied to clubs it is unlikely that they are. Which begs the question why did we adopt this model, especially when the old model was producing results?

With the old system, there were clubs around the country that produced players who went on to play in the old National Soccer League, or headed overseas. Some clubs were developing clubs, while others would buy the best players. Herein was the key, there were transfer fees in place when a player moved, even between State League clubs. Those fees helping to finance the next generation of talent. Today it is expected that the A-League NPL sides will attract the best young players with the lure of a first team contract.

Today the best a club can hope for in return for their investment is a development fee if a player progresses into the professional ranks; how long they may have to wait for that money is another issue. Many clubs do not even realise what they are entitled to. One European club admitting that they had paid nothing to an Australian player’s development club, simply because they had never been asked for the fee!

There are some that will tell you that football is a numbers game. The more players you give the opportunity to develop into a top class player the more chance you have of developing top class players. However look at the players Australia has produced in the past, when there were less qualified coaches and less academies compared to today. These players were successful in the main because they were all dedicated, all committed to the dream, all prepared to work hard, and they had that those old-fashioned Australian attributes. What they may have lacked in technical ability they made up for in effort and determination. They hated losing.

Whereas in that era players could step up from the State League to the NSL, there are few, if any who could step up from the NPL straight into a starting position in the Hyundai A-League. The gap is too great. Yet many players playing the NPL still hold the belief that they can make that step up. How many of them do extra training away from their clubs three training sessions a week, to try and match the fitness and strength of their A-League counterparts? If they don’t then their chances are limited.

If in a place like England they are saying that there are too many kids in the system. What can we say about the numbers here in Australia relative to our country’s size? In both countries, and probably many more, coaches build up children’s hopes. Positive affirmation has its place, but in an industry where so few will make it to the top is this really the right approach? Too many children are being told that they are the best, that they are fantastic players. Is it any wonder that they feel as if their whole world has caved in when at 13 or 15 years of age they are suddenly dropped? Is it any wonder that they walk away from the game completely, become depressed and in extreme cases attempt suicide?

They are often dropped without any explanation. They were doing what they had been doing for years and had been told that this was excellent, so are completely lost when they are discarded. Surely the game needs more reality, that these talented players rather than being constantly told how good they are need to be told the statistics as to how few players actually make it. They need a reality check, they need the truth. They need this for their own good and well-being.

As a development coach would it not be better rather than building up their hopes only to dash them years later, to tell them that it is unlikely that none of that team is likely to make it into the professional ranks? Then work on giving those who show the commitment the best opportunity to make it.

How many clubs sit with the player, their parents, have a couple of club representatives in the room and minute the meeting? All parties then sign a copy of what was recorded and keep a copy. This is what Southampton has done, and they even include a young player’s agent in the meeting. It is an open discussion where all parties can discuss where the player is at, including the player himself. Areas of concern by both parties can be aired and resolution sought. This is why Southampton are viewed as one of the leading clubs in youth development. Would such a system help in terms of player development in Australia? When it comes to youth players released from A-League club youth contracts you feel it would be a huge benefit.

It is not always about having the best pitches, the best boots, as one wise man said the best players use their environment to make themselves better. Some of the greatest players in many sports improvised when they were young as they did not have access to the best facilities. That creativity may well have been the key to their success. However rest assured that all of them also had attitude, an attitude to succeed. Most will also tell you that that they loved what they were doing, as after all there must be enjoyment when you play.

England Manager Gareth Southgate has been quoted as saying “The defining factor in a successful pro is mentality. When a player comes into a club you’re assuming he is at a high level technically, but there is something very important about the ability to learn, to keep wanting to learn and improve. It’s about dealing with the constant setbacks, the constant need to adapt and adjust.” Are we simply creating technical players? Or are we preparing players for those setbacks and teaching them how to get over them, as they are sure to happen. Are we ensuring that the players are open and quick to learn?

The story of one local teenager heading to the UK to trial with a number of clubs in the middle of a European winter with a pair of boots with moulded studs will tell you that his coach did not prepare him properly, did not give him the best opportunity of succeeding.

At the end of the day why are clubs running these development sides? This is a question every parent should ask the club they send their child to. Is it simply to tick a box with the game’s administrators? Or are they genuinely looking to develop players, irrespective of results? Is the goal to have seven of the under 16’s playing first team football in the next four years?

When it comes to that development are they developing local children, or are they simply bringing in the best and giving themselves a better chance to hang their hat on a player breaking through?

The whole trial system seems flawed. If these development teams were set up properly they should have a core group of players from the local area in each team that have been identified as talented and whom the club believes in. The clubs should be identifing players in local schools or lesser clubs who they feel have potential and should approach them to join their side. Yet how many clubs actually have a scouting network?

The trials should be held simply and purely on the off chance that one or two players may have slipped through the net. Parents and players attending those trials should be made aware as to how many positions are available at the club in that age group. Also the trials need to be held over a decent period of time for the reasons stated by Tony McCool.

There is currently a review into the Youth development pathway here in Australia, let us hope that those working on it realise that the current system has a great many flaws. We can change the direction of our development and we can once again start producing players capable of playing regularly in the top leagues around the world. To a certain degree that should happen naturally via a strong club set-up, in a strong competition. The cream always rises to the top. As nearly all of the ‘Golden Generation’ of Australian players will tell you, they were playing first team football as teenagers. Playing at a young age alongside grown men is where you learn a great deal. Most important of all you learn whether you want to play at that level or higher, where suddenly there is no safety net. You have to hold your own physically and mentally, and you have to deliver on the pitch, the place where ultimately most judgements are made.

Committed to Development, Or Rolling the Dice?

8 thoughts on “Committed to Development, Or Rolling the Dice?

  • November 26, 2019 at 3:21 pm
    Permalink

    F, I hear you, and in principal I agree.

    First of all few academies in Australia are honestly academies! As you have stated resources are an issue here, and so we need to find an approach that works here in Australia rather than copying what they do in Europe where football is a religion, clubs have been around for over 100 years and distances are shorter.

    If you look at the academies in the UK many are failing the children, and they are actually looking at putting a restriction on the age clubs can have a child signed to the academies. Personally I think we must always remember that these are children, and we should not treat them as if they were adults with the same drive and goals that adults have. I agree talented individuals should be given the opportunity to move if they and their parents wish. But it has to be if they want to. Not because a coach or a club believes they have unearthed a diamond, and it should not be to the detriment of the child.

    Read the book I mentioned in the article “No Hunger in Paradise” and you may change your mind.

    Only 180 of 1.5million youths who play organised youth football in England will become a Premier League pro a success rate of 0.012. By all means give a child who wants to try and achieve that dream every opportunity, but be realistic about the opportunity of making it. Equally don’t destroy the lives of other children by building up their hopes and dreams, as well as those of their parents, when they are unlikely to make it.

  • November 25, 2019 at 1:42 pm
    Permalink

    Fair call on your points Ash’. I agree on a lot of what you wrote but I still stand by the need for Academies because you will always have talented kids coming through the ranks at, let’s call them, unfashionable clubs and if they are to stay there until they are 12 – which for some kids that start at 6 years of age is 5…6 years – then that is just too long in my humble opinion. Especially considering they are the highly important formative years.
    Asking that development coaches are send to these clubs to assist is just not possible given the resources we have. Furthermore, let’s just hypothetically consider this child is just one absolute stellar kid in amongst a whole junior set up with poor to average kids ? this is exactly where it is super important for this individual to be identified and with the kids willingness and the parents agreement is then INVITED into a Academy to further his development in a suitable environment.

    Staying where he/she is will simply do nothing for their development whatsoever and I have seen this first hand a number of times

  • November 25, 2019 at 1:21 pm
    Permalink

    F, I totally agree that we don’t have the infrastructure, and the reason we don’t is that we appointed the wrong people within the FFA to set up the infrastructure, and now the system is a complete mess.

    You are right that most A-League clubs don’t have scouts which is ridiculous. In most cases in Europe a scout is paid petrol money and the gate fee. They only receive more money if a player is signed. So why can’t A-League clubs afford that?

    If there are so many kids coming to trials then even more reason to have longer trial periods as you weed the chaff from the wheat. There will be a high percentage you will know after one session will not be good enough. The rest you need to give longer to prove themselves. I will bet you anything that a club like Real Madrid where they actually take care of their youngsters they would give a child who they felt had good technical skills a second chance. If not they would monitor them after the trial.

    I don’t think that you can compare the 1980’s to today. Yes there will always be players overlooked. Tom Rogic is Australia being one. He was about to give up the game when he was convinced to enter Nike Search for a Star. Not one junior coach was interested in him! So I agree sometimes you need luck.

    However if you are going to take the sums of money we are talking about off parents I feel that they, and the children deserve far more from the clubs in terms of coaching the kids and looking after their best interests.

    My personal view is that up until the age of twelve children should be allowed to stay at the club they are at, and should not be allowed to be poached. I would like to see those clubs who are serious about developing youngsters working with these junior clubs and sending down coaches to help with the technical skills. Or the junior clubs be feeders clubs, as you said for the bigger clubs. I am not a fan of forcing all the clubs to have junior set ups. However in a feeder system there has to be some buy-in from the senior club. For example a set fee paid to the developing club for each player they take.

    Enjoyment has to come first in those formative years. Clubs must support each other or else we are going to see the turnover of clubs going under and new ones created increase. As you say most are run by volunteers and the workload is more than many can manage. By having clubs receive a reward for developing a player then you help secure that club’s future. Whether they opt to re-imburse the parents a percentage that is up to them. Crucially the A-League needs to introduce transfer fees and the NPL and State League clubs need to as well.

    There should be a signed agreement that no club approaches a player signed with another club without going through the right channels; asking the club president and coach if they can talk to that player. If a player approaches a club while still signed with another club they face suspension. The game needs some structure, and clubs and players need to show more respect to each other and those who come and watch.

    Not sure many will agree, but you asked my thoughts.

  • November 25, 2019 at 10:40 am
    Permalink

    Appreciate the reply Ashley but not sure we have the footballing infrastructure here in Australia to also accommodate Scouts. Christ, 99% of local football clubs are run by volunteers and I’m not even sure A League clubs have Scouts to be honest as they generally rely on the “feeder” systems in which development coaches invite players already participating in junior football.
    Whilst a couple of trial sessions may not be sufficient (I’d ‘slightly’ agree), unfortunately we are talking about the worlds biggest sport by some margin and one in which is so unbelievably competitive it has something like 8,000 kids trialing at a club like Real Madrid every single year, yet only 1% of those children are accepted into their youth academy known as the “La Fábrica.” Do you think they may afford all 8 000 kids weeks long trials ? do they offer them a 2nd chance if they were feeling under the weather at the time ? A friend of mine had youth trials at Spurs in the late 80s and he recalled it as unorganized sea of kids just doing their absolute best for that 30/45 mins in which they were being monitored by THFC officials. Some went through for further evaluation, the greaty majority didn’t. Sure times have changed as have methods of evaluation but the urgency of evaluating a mountain of kids in such a small time frame has not. Don’t forget, plenty of top end footballers can tell you stories of them being overlooked at trials or games etc. It’s just the world we live in…

    I’d also be keen to hear how you would facilitate talented kids training and playing outside of an academy environment as I coached juniors this year at a very modest but superbly run Junior club here and in each side there were 1 or 2 players that were leaps and bounds ahead of the others. Had the parents sent these kids to ECU or Perth then they would be training and playing with kids that were much closer to the ability or even better in a far more competitive league.

    It’s the ridiculous fees I have an issue with.

  • November 22, 2019 at 3:17 pm
    Permalink

    Thanks again All White for your comment.

    I agree with your third paragraph and that was the point I was trying to make.

  • November 22, 2019 at 3:13 pm
    Permalink

    F, thanks for your comment and my apologies for the late reply. I agree that talented players develop amongst other talented players but I am not sure that we need an academy style set-up to do that.

    I cannot agree with you in terms of trials. I would much rather have clubs have a proper scouting system and then develop a core group of players over a number of years. Trials for a couple of nights are only going to have the stand out player shine. As mentioned some players will be nervous some may have the flu, or had a bad day at school. You cannot assess them properly ins two sessions.

    I think we all know trying to find out the answers to your questions is not easy. I have been trying to fid that out for a while. If I do find out I willed you know.

  • November 22, 2019 at 3:04 pm
    Permalink

    The academy system in England is causing unbelievable problems.

    Fact, less than 1% of coaches give a damn about the kids they coach all they want to do is climb the coaching ladder.

    A proper club would know the players they want and would look to keep them and develop them and as you state only have trials to make sure they have not missed anyone. But as trials are usually only a couple of sessions and there are often 30-50 kids how the hell can they assess these kids properly?

    I agree 100% I also agree with F in relation to fees.

  • November 19, 2019 at 2:37 pm
    Permalink

    I’m sure you will get plenty of people happily heaping criticism on the local junior codes love affair with trials and academies but I’m not one of them. I clearly see the need (and objective) to identify talent via trails and absolutely understand the need to set up these centres of excellence that are the academies. Talented players develop far better amongst other talented players with the guidance of appropriately trained and skilled development coaches.
    However, what I and many others don’t understand and what is the basis of a lot of skepticism/criticism from parents far and wide is the COST.
    Here’s a challenge for you Ash’, Contact any club in Perth that claim to have an academy and put these 2 simple enquiries to them:-
    1. How exactly did they derive their fees
    2. Where exactly is the SUBSTANTIAL amount of money obtained from fees being channeled to considering the grounds are owned and maintained by local councils, the staff around the club are generally all volunteers and other expenses are covered by sponsorship.

    Let’s see if you get some honest answers……

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.