naming rights

NTFS#127 – Brand Management and Getting it Right. Perth Glory, F1, Tax payer Funded Events and So Much More

Not the Footy Show Podcast

The celebrations are over as we move onto show number 551, and as usual plenty to discuss with another special guest on a slightly longer than normal show. Perth Glory has a new owner after over 20 years under Tony

Soccer Boos Ad Campaign.

In most countries across the globe the national team is simply known as the name of the country that they are representing. That is first and foremost what they are referred to and known as. There are a few that

Build It and Pay Them To Come

In late 2017 the new The Perth Stadium was completed. It was officially opened on 21 January 2018. It was announced by the Liberal Government that they would not be selling the naming rights to the stadium, with the then