IOC

NTFS#131- The Challenges of Running an Olympic Program, How Quickly Do We Move On Once The Games Are Over, and How Do Sports Combat The Poaching Of Players?

Not the Footy Show Podcast

Thank you to everyone who tuned into the last show which was one of our most listened to Podcasts, and hopefully has changed the way you approach life or even coaching. If you enjoyed that podcast we are confident that

No “i” in Team, But There Is In Olympics

When it comes to the Olympic Games the International Olympic Committee is very specific as to what it views as a team event. Their definition of a team sport is as follows:• In team sports, the entire game or match

Boxed Into A Corner

There are many people who have managed to say things that make sense succinctly, and are then quoted regularly by the rest of us to sum up what we think or feel. One such quote is “You can please some

Not A Country For Old Men?

“You can tell that the Olympics are coming up because Hockey is in the news,” was a comment made by a friend in the past month in Australia. Sadly their words were correct, as every four years on the eve

The Political Sponsorship Hot Potato

Sports Marketing has become so big today that it has its own subdivision within the marketing industry. Businesses started linking themselves to sport as far back as the 1870’s. The tobacco industry was the first to really seize the opportunity