Time To Let Go?
Most of us have at some point in our lives been in a situation where we have had to let go. It may have been a sick pet, a bad job, or a partner. It can at times be heart-wrenching,
To Stream Or Not To Stream? That Is The Question, and Whether Tis Nobler To Buffer And Suffer the Slings and Arrows of Outrageous Criticism.
The dawn of the computer we were told would change the world forever, and there is no doubt that computer technology has. Not only that, but the rate of change due to computer technology has become faster than any changes
TV Deal Must Be Thought Through
There are many football fans across the country who were celebrating the news that Fox Sports may relinquish its stranglehold on the Hyundai A-League television rights which could result in more matches being shown on free-to-air television. However hasn’t football
Investing in the Brand Rather Than the Sport
Today in sport your “Brand” is everything. In many cases the “brand” is bigger than the team. (Podcast #52 – Battle of the Brands) The team is made up of the players that represent the club and they go out
Looking For Unity
The Flying Kangaroo on the tail of the Qantas aircraft is accepted as one of the most instantly recognisable brands in the world. Over the years it has been tweaked to keep it up to date but its essence has
