Usain Bolt

The Failure to Ask For Input, Can Prove Costly.

How many people who follow sport know the name Wyomia Tyus? It is a name that sports fans, and especially those who love the Olympic Games should all know. For Wyomia Tyus was the first athlete male or female to

Tackling – A Low Point For Rugby?

Rugby used to be a game for all shapes and sizes. If you were short and stocky, and not renowned for pace, then the front row was the place for you. If you were lanky, then the second row was

Remaining Relevant.

Ever since the postponement of the Tokyo Olympic Games last year the future of the Games has come under much closer scrutiny. Many have echoed the thoughts of others who have questioned whether the current model is sustainable. The current

Who Is A Legend?

In today’s world it is not enough to be good at something. Unfortunately to capture people’s imagination you have to be outstanding, sensational, and any number of other adjectives. However there is a noun that is frequently used, and sadly

Podcast #58 – Fandom, Do You CORF or BIRG? And So Much More.

Not the Footy Show Podcast

If you are reading this you are no doubt a sports-fan, but what kind of fan are you and why are you loyal to your team? Our guest on this show is Brand and Reputation consultant David Mitchell fonder of