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Is Succession the Key To Success?

For a long time now sports fans have been told that sport is now a business. It is no longer simply about the sporting contest, it is supposedly about the whole package, which falls into the business of entertainment. The

Are the Promoted Pathways in Fact A Road to Nowhere?

Every child has dreams. That is how it should be. Growing up our children should believe that they can achieve those dreams. They should be encouraged to chase them, for who knows what is possible. At what age though must

NTFS#127 – Brand Management and Getting it Right. Perth Glory, F1, Tax payer Funded Events and So Much More

Not the Footy Show Podcast

The celebrations are over as we move onto show number 551, and as usual plenty to discuss with another special guest on a slightly longer than normal show. Perth Glory has a new owner after over 20 years under Tony

NTFS#125 – Fair Game, Trying to Save Football From Itself, the Sponsorship of National Teams, Plus So Much More…

Not the Footy Show Podcast

Happy New Year! . Welcome to our 549th show in our 19th year thank you to all those who have stuck with us on this journey. If you care about football this is one interview you do not want to

Soccer Boos Ad Campaign.

In most countries across the globe the national team is simply known as the name of the country that they are representing. That is first and foremost what they are referred to and known as. There are a few that