Adelaide

Don’t Be Fooled By Marketing Spin

We all know that marketers are the masters of changing facts to sell a product. There has been an advertisement airing featuring four of the Socceroos promoting the A-League sponsor and the league itself. The name of the advertisement and

Olympic Games Hosting To Be Limited To A Few Cities

Bidding for the world’s major sporting events is an expensive business, as Australia found out in its failed attempt to host the FIFA World Cup. It appears that the Governing bodies are aware that many Governments in tough economic times

Money’s Too Tight to Mention

There is no doubt being a professional sporting club in Western Australia it is an extremely tough market in which to compete. There is limited media coverage for any team that may compete with the two AFL teams, despite many

Centre Of Excellence To Close, But Are A-League Clubs Capable of Filling the Void?

Some in football may be surprised that there has not been more of an outcry on hearing the news that the FFA’s Centre of Excellence, formerly its Australian Institute of Sport program in Canberra is going to be shut down.

The Cost of Loyalty

Josh Risdon is fast becoming the player that epitomises Perth Glory, just as former captain Gareth Naven did. He is the local boy who came good. The player that many aspiring footballers can relate to because they can identify with

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