Tokyo 1964

Quality Over Quantity? It Appears Fans are Beginning to Make it Clear What They Want.

Is there too much sport today? The last two decades have seen the whole sports environment turned on its head. Broadcasters set up dedicated sports channels offering sport on your screens 24 hours a day. Some even offered channels dedicated

Is Anyone Paying The Piper?

Talk to anyone who was in Tokyo and what they experienced was very different to what was shared with the World. One of the clearest things to come out of the Tokyo 2020 Olympic and Paralympic Games is that as

A History Of Hard Decisions Not Made

“The show must go on” is a phrase that is believed to have originated in the circus. So it is an appropriate phrase to use when referring to the five ring circus that is the modern Olympic Games. The phrase

Losing its Lustre?

So often things are not as they may seem, and with the passing of time the truth can be distorted. In the modern world of marketers, spin-doctors and PR specialists this is even more the case today than it ever

An Olympic Year?

The Olympic Games have always been for the elite. The elite being a select group superior in terms of ability or qualities to the rest of a group or society. Even in the ancient Olympic Games only those of Greek