Political Football
There was a post on Facebook the other day where a little boy asked his dad if all fairy stories began with the words “once upon a time.” The father responded by saying, “no, sometimes they begin with when we
Popovic Showing His Class
One of the oldest cliches in football is ‘form is temporary, class is permanent,’ yet it does have a ring of truth to it, especially when it comes to coaching. There are some coaches that are genuine leaders, and who
Investing in the Brand Rather Than the Sport
Today in sport your “Brand” is everything. In many cases the “brand” is bigger than the team. (Podcast #52 – Battle of the Brands) The team is made up of the players that represent the club and they go out
Who Is A Legend?
In today’s world it is not enough to be good at something. Unfortunately to capture people’s imagination you have to be outstanding, sensational, and any number of other adjectives. However there is a noun that is frequently used, and sadly
Podcast #53 – Former Kookaburra Mark Knowles, The ICC Make a Wise Decision, Is Selection at the FFA Linked to Marketing, and So Much More
Thank you for all your feedback on the last show and our interview with Brand expert David Mitchell, hopefully you will find this show just as interesting. Our guest on this show is a man who has to be one
