For sports fans far and wide
Tomorrow Hockey India are expected to announce their team for the Rio Olympics and there is great expectation in the country that has won 8 Olympic Gold medals in the sport, although the last one was 36 years ago. India
Sometimes the best laid marketing plans can be undone in the simplest of ways. In 1989, after much hype Pepsi launched a television commercial using the hottest person in Pop at the time, Madonna. The advert aired in prime time
Sunday evening was a very special one for Hockey in India. In a truly remarkable game in which they were losing 2-0 at half time and 2-1 at three quarter time against world number two side the Netherlands, India went
The NPL in Western Australia petered out this year, with clubs having voted not to have a Finals series, and the dominant Bayswater City wrapping up the title with several weeks of the season remaining. What was disappointing to see,
A month ago the NRL in Australia was celebrating the television deal that it had negotiated with Channel Nine and quite rightly so. Those close to the sport believe that the NRL has now become one of the few sports
