On A Collision Course
Every sportsperson would love to represent their country. It is one of the greatest honours that can be bestowed upon a player. It is important to remember that it is an honour, one that only a very small percentage ever
Holiday or Play?
There is no doubt that the sporting landscape has changed dramatically over the past 15-20 years. Most sports at the highest level have moved away from being a sporting contest, to now being more about entertainment. Like many television shows
True Colours.
One of the problems with many sporting organisations these days is that they have no idea what their product is worth. This can be a huge issue when it comes to attracting sponsorship, forming partnerships with other organisations and selling
Is It Time To Justify This Expenditure?
Sport is a very unique environment. it always has been, but somehow in recent times that environment has become more and more bizarre. In team sports, players when selected are expected to justify that selection with their performance. Often the
Money Talks – But the Lack of Money Says More
The former President of the International Olympic Committee, Avery Brundage was a controversial figure who frequently rubbed people up the wrong way. He was also a staunch advocate for keeping sport as an amateur event. Whether you liked him or
