Money or Nothing?
When it comes to sport everyone loves an underdog. That is until the underdog beats the team that you support! One of the things that made the recent FIFA World Cup such a success was the fact that the ‘usual
Should the Government Really Be Underwriting Sporting Events?
As we have seen in the past week Australians can place far too much importance on sport. Sure sport teaches us a great deal about life. It is also good for us in so many ways, in terms of the
Is Expansion and Restructure the Way Forward?
Fifteen years ago football fans in Australian dreamt of a new dawn for the game. The game was disjointed, it was corrupt and it was in disarray. Soccer Australia which was the game’s governing body was under immense pressure and
Don’t Be Fooled By Marketing Spin
We all know that marketers are the masters of changing facts to sell a product. There has been an advertisement airing featuring four of the Socceroos promoting the A-League sponsor and the league itself. The name of the advertisement and
How Long Can Oceania Survive?
Is there a place in International sport for Oceania? This questions has been murmured for years, but is it time that the World’s sporting bodies seriously looked at Oceania, and considered a better option for qualification to World Cup Finals
