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Is It Time the Members Spoke Up and Demanded Better ‘Customer Service?’

It was refreshing to hear someone say recently that there needs to be a shift in the attitude of State and National Sporting Associations, and that they need to “realise that they are in the customer service business.” That without

Who Does The Buck Stop With?

If you ask many who play sport today they will describe those who run the sports, no matter at what level as having an ‘all care no responsibility approach.’ This in truth may be harsh in a lot of cases,

Is It Time To Delete “In Competition?”

Why is the name Hans-Gunnar Liljenwall one that every sports fan should know? Hans-Gunnar Liljenwall was a Pentathlete from Sweden. His name is etched in sporting history as he was the first Olympic athlete to be suspended for using a

Holiday or Play?

There is no doubt that the sporting landscape has changed dramatically over the past 15-20 years. Most sports at the highest level have moved away from being a sporting contest, to now being more about entertainment. Like many television shows

Telling a Story, But Is It The One Fans Want to Hear?

“That is not the narrative we are trying to promote.” These were words uttered by a media manager in sport in the past month. Is this is what is wrong with sport today? People trying to tell a story that