For sports fans far and wide
The World of Sport can be a minefield these days. Gone are the days when you negotiated a Television deal sat back and watched the cash roll in to fund the sport for the next three to four years. In
If you are reading this you are no doubt a sports-fan, but what kind of fan are you and why are you loyal to your team? Our guest on this show is Brand and Reputation consultant David Mitchell fonder of
Everybody knows as sport becomes more of a business and sponsors become vital in terms of hosting events and putting teams on the park, then these sponsors want a return on their investment. Some would say that it has become
What is a sportsman today? If one looks up the the word in a dictionary you will find two main definitions. The first states, “a man who takes part in a sport, especially as a professional.” The second definition is
It is a known fact that recruiters in the high profile sports in the USA spend months following prospective signings, monitoring their behaviour to make sure that they have not only the right player, but the right personality attached to
