We all know that marketers are the masters of changing facts to sell a product. There has been an advertisement airing featuring four of the Socceroos promoting the A-League sponsor and the league itself. The name of the advertisement and
What is it about certain players in sport that sees some elevated to, and the term is over used in modern times, ‘club legend’ status, or even ‘fan favourite,’ while others are condemned simply to be just ‘former players.’ There
Some in football may be surprised that there has not been more of an outcry on hearing the news that the FFA’s Centre of Excellence, formerly its Australian Institute of Sport program in Canberra is going to be shut down.
In yesterday’s Australian Newspaper Ray Gatt wrote an excellent article on the demise of Australia football at world youth tournaments. (Australia’s Youth Soccer Teams Have Become Used to Failure) As was pointed out in the article the Olyroos (under 23s)
Perth Glory today to revealed their four year strategy as a club, and by all accounts there are some lofty goals. Nothing wrong with that, as the saying goes “Shoot for the moon. Even if you miss you will land