athletes

Giving Athletes a Voice, and Listening

It would appear that the President of the United States has watched too many Teen movies from the ’80’s. As his latest tweet this week reigniting the athletes and the national anthem row paints athletes as being of limited intelligence.

Disappointment Increases The Pressure to Perform For India

One of the benefits or travel is being able to read local newspapers in various countries and see how the local journalists view their teams and sportsmen and women. It is also interesting to read the styles of reporting. Thankfully

No Longer Is It About Talent Alone

It is a known fact that recruiters in the high profile sports in the USA spend months following prospective signings, monitoring their behaviour to make sure that they have not only the right player, but the right personality attached to

Cricket’s One Big Test

A common trend in today’s world is for companies to bring in “specialists” to give them advice as to how they can do things better. Sporting organisations are no different. Just as coaches and athletes will look at new training